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This section explains how to calculate and understand the profit margin ratio, a key indicator of a company's profitability.
Profit margin is a measure of how much profit a company makes for every dollar of revenue. It indicates the efficiency of a company in controlling its costs.
There are two main types of profit margin:
The formula for calculating gross profit margin is:
$$ \text{Gross Profit Margin} = \frac{\text{Gross Profit}}{\text{Revenue}} \times 100 $$
Where:
Example:
A company has a revenue of $500,000 and a COGS of $300,000.
Gross Profit = $500,000 - $300,000 = $200,000
Gross Profit Margin = ($200,000 / $500,000) x 100 = 40%
The formula for calculating net profit margin is:
$$ \text{Net Profit Margin} = \frac{\text{Net Profit}}{\text{Revenue}} \times 100 $$
Where:
Example:
A company has a revenue of $500,000, a COGS of $300,000, operating expenses of $80,000, interest of $10,000, and taxes of $20,000.
Gross Profit = $500,000 - $300,000 = $200,000
Net Profit = $200,000 - $80,000 - $10,000 - $20,000 = $90,000
Net Profit Margin = ($90,000 / $500,000) x 100 = 18%
A higher profit margin generally indicates that a company is more profitable. Comparing a company's profit margin to its competitors or its own historical performance can provide valuable insights.
Ratio | Formula | Interpretation |
---|---|---|
Gross Profit Margin | $$ \frac{\text{Gross Profit}}{\text{Revenue}} \times 100 $$ | Indicates the efficiency of production and pricing. A higher percentage is better. |
Net Profit Margin | $$ \frac{\text{Net Profit}}{\text{Revenue}} \times 100 $$ | Indicates the overall profitability of the company after all expenses. A higher percentage is better. |
Suggested diagram: A simple bar chart comparing the gross profit margin and net profit margin of two different companies.