Microeconomic decision-makers - Firms (3)
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1.
Question 3: To what extent do economies of scale benefit consumers? Consider the potential drawbacks.
Economies of scale, the cost advantages that large firms achieve due to increased production, can significantly benefit consumers. As production volume increases, the average cost per unit falls, potentially leading to lower prices. This is a key driver of consumer welfare. Large firms can also invest in research and development more readily, leading to innovation and improved products or services that consumers can enjoy. Furthermore, economies of scale can improve the reliability and availability of goods and services, as large firms are better equipped to handle fluctuations in demand.
However, there are potential drawbacks for consumers. Large firms may have less incentive to innovate if they already enjoy a dominant market position. They might also engage in anti-competitive practices, such as price fixing or predatory pricing, which can harm consumers. Furthermore, large firms can lead to reduced product variety, as they focus on mass-market products rather than niche offerings. The concentration of market power in a few large firms can also reduce consumer choice and bargaining power. Finally, the pursuit of economies of scale can sometimes lead to job losses, which can have indirect negative consequences for consumers through reduced income and spending.
Therefore, while economies of scale can offer benefits to consumers in terms of lower prices and improved products, it's crucial to consider the potential downsides and ensure that market competition is maintained to protect consumer interests. Government regulation may be necessary to prevent anti-competitive practices and promote consumer welfare.
2.
Question 1: A small bakery is experiencing increasing costs as it expands its production. Explain how the economies of scale and diseconomies of scale can affect the bakery's costs as it increases its scale of production. Include examples to illustrate your points.
Answer:
Economies of Scale occur when the average cost of production falls as output increases. This happens because fixed costs are spread over a larger number of units. For the bakery, this could manifest in several ways:
- Specialisation of Labour: As the bakery grows, it can employ workers to specialise in specific tasks (e.g., one person kneading dough, another decorating cakes). This increases efficiency and output per worker.
- Technological Improvements: Larger bakeries can afford to invest in more efficient machinery like automated mixers and ovens. This reduces labour costs and increases production speed.
- Bulk Purchasing: A larger bakery can negotiate better prices for ingredients (flour, sugar, etc.) due to bulk purchasing. This lowers the cost of raw materials.
- Improved Distribution: A larger bakery can establish its own delivery system or use more efficient transport methods, reducing distribution costs per unit.
However, at some point, diseconomies of scale can set in. This happens when the average cost of production starts to rise as output increases. For the bakery, this could be due to:
- Coordination Problems: As the bakery grows, managing a larger workforce becomes more complex. Communication breakdowns and coordination difficulties can lead to delays and errors.
- Management Difficulties: It becomes harder for managers to oversee a larger operation and maintain control over quality and efficiency.
- Motivation Problems: Workers may feel alienated or less motivated in a large, impersonal organisation. This can lead to lower productivity and higher staff turnover.
Therefore, while economies of scale can initially lower costs, the bakery needs to carefully manage its growth to avoid diseconomies of scale. The optimal scale of production is where the lowest average cost is achieved.
3.
Question 2: Explain how government policies can affect the development of the tertiary sector in an economy. Give specific examples. (12 marks)
Governments play a significant role in shaping the tertiary sector through various policies. These policies can encourage growth, address inequalities, and promote specific types of service industries.
Examples of Government Policies and their Effects:
- Investment in Infrastructure: Government investment in transportation (roads, airports, ports) and communication networks (internet) can facilitate the growth of tourism, finance, and logistics services. For example, building a new airport can attract more airlines and tourists.
- Education and Training: Investing in education and vocational training programs can create a skilled workforce needed for high-value service industries like finance, technology, and healthcare. This improves the quality of service provision.
- Tax Incentives: Governments can offer tax breaks to businesses in the tertiary sector to encourage investment and job creation. For example, offering reduced corporation tax to financial institutions.
- Deregulation: Reducing regulations in certain service industries (e.g., telecommunications, banking) can promote competition and innovation, leading to better services and lower prices.
- Tourism Promotion: Government-led marketing campaigns and investment in tourist attractions can boost the tourism sector, creating jobs in hospitality, retail, and transportation.
- Trade Agreements: Trade agreements can facilitate the growth of service exports, such as financial services and business process outsourcing.
These policies can have a significant impact on the structure and performance of the tertiary sector, influencing its contribution to national income and employment.